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Fletcher Consulting

Fletcher Consulting

Terra L. Fletcher, Fractional CMO takes marketing off your to-do list. Part-time, senior-level marketing strategy partner for companies in transition, ready to scale, or competing for market share.in Shawano, Green Bay, Appleton, the Fox Valley, Wisconsin, the Midwest, and Nationwide, virtual, in-person, and remote. Specializing in manufacturing and B2B.

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Articles

Best Super Bowl 48 Commercials

February 7, 2014

In case you don't follow me on Twitter. Catch a recap of my comments from the big game's only game this year, the #brandbowl. How did brands spend $4mil in 30 seconds? Let's find out. Observations There were lots of car/truck commercials! Maserati, Audi, Hyundai, Chevy, and that's just from

Tuning Shop, Chamber of Commerce, and Young Professional’s Websites

January 22, 2014

Saypro The Shawano Area Young Professionals group is a brand new branch of the Shawano Area Chamber of Commerce. Fletcher Consulting designed a brand new website for the non profit (at a reduced rate). The simple site was designed with a younger demographic in mind. Recent posts are on the homepage

Fletcher’s Protege Selected!

December 13, 2013

Terra L. Fletcher, owner of Fletcher Consulting, joined area business owners and others to mentor under-performing area businesses. This week Fletcher's mentee was assigned for the program. At the Mentors Advisory Group Meeting on December 11, 2013 under agenda item 2 (b) Assigning mentors, and 2

FREE Marketing Workshop in Keshena, WI

December 12, 2013

Marketing Starts with a “V” Date: January 22, 2014 Time: 6:00 – 8:00 PM Location: College of Menominee Nation – Culture Building Instructor: Terra L. Fletcher – Fletcher Consulting People like to think they make purchasing decisions rationally. We don’t. Understanding the basics of marketing

Video Marketing: Why You Need It and How We Make It Easy

November 19, 2013

By:  Jason Cannata, videographer A web page with video has a 53% greater chance of keeping a visitor. As you look around the net, it’s clear the new medium in marketing is video. Everywhere you turn, a video seems to start playing, whether you are on YouTube or not. Audiences are responding in a

17 Video Statistics and Recent Videos

November 11, 2013

According to Online Publishers Association, 80% of users recall a video ad they viewed in the past 30 days. 22% of U.S. small businesses plan to post a video in the next 12 months according to BIA/Kelsey. When it comes to the nature of video content, comedy is most favored, garnering 39% of

Terra L. Fletcher Resume

November 6, 2013

Terra L. Fletcher,  Owner and Founder Fletcher Consulting Terra L. Fletcher, owner and founder of Fletcher Consulting, has six years experience in business development and marketing consultancy. Her business/community growth and communication strategies have benefited nonprofits, public and private

Why Getting my Butt Kicked was Good for Me

October 31, 2013

I don’t lose well. Never have. I’m a perfectionist. Mom said the first time I came home from school with a less than perfect grade, I cried. Maybe I’m an overachiever, sensitive. I don’t care. I’ve always been my harshest critic and most demanding boss. Striving for first has benefited me too many

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