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Fletcher Consulting Fractional CMO and Rebranding Strategist focusing on manufacturers undergoing mergers and acquisitions

Fletcher Consulting Fractional CMO and Rebranding Strategist focusing on manufacturers undergoing mergers and acquisitions

Terra L. Fletcher, Fractional CMO takes marketing off your to-do list. Part-time, senior-level marketing strategy partner for companies in transition, ready to scale, or competing for market share.in Shawano, Green Bay, Appleton, the Fox Valley, Wisconsin, the Midwest, and Nationwide, virtual, in-person, and remote. Specializing in manufacturing and B2B.

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Books

Flex Your Marketing: 7 Strategies to Adapt and Thrive in 2025

December 31, 2024

*This post is an excerpt from my book, Flex Your Marketing: Scalable Strategies for Freelancers, Fractionals, and Growing Businesses. If you’re looking for practical, flexible marketing advice tailored to today, this is just a taste of what you’ll find inside! At its core, marketing is any

Life has Changed, Has your Marketing?

August 8, 2022

I don’t know my mom’s phone number. She changed it years ago, and I just saved it on my phone. There’s no need for names like 1-800-WHAT-I-DO (or 800 numbers, unless they’re already established). We call long distance without extra charges. All we remember is the company’s name. We ask Siri to

Develop Your Internal Leadership Capacity and Art of Persuasion

November 18, 2019

Terra L. Fletcher will present at the Northcentral Technical College, Center for Health Sciences (Room 1004B · 1000 W Campus Dr, Wausau, Wisconsin) on Tuesday, February 25, 2020 - 9:00 A.M. - 12:00 P.M. Do you find it a challenge to take the lead in meetings or stand up for your ideas? Do you

See What We’re Up To!

May 7, 2018

Terra L. Fletcher shares some recent clients and projects and a special announcement for what's next! Thanks for watching! Please subscribe to this channel.

Writers, Join Terra at UntitledTown!

April 13, 2018

Terra L. Fletcher will be presenting at UntitledTown Book and Author Festival in Green Bay, Wisconsin April 21st and 22nd.Her schedule can be found online. UntitledTown is an annual book and author festival in Green Bay, Wisconsin that promotes all aspects of book culture.

Recommended Reading

September 21, 2017

My Grandma said we should learn something new each day. I agree. Learn something new. Read a book. Here are some I like. Marketing The Tipping Point by Malcolm Gladwell All Marketers are Liars Tell Stories by Seth Godin United we Brand by Mike Moser Advertising Campaign Strategy by

Updated Recommended Reading List

September 19, 2016

Updated by popular demand. Terra L. Fletcher recommends some of her favorite books. Italicized are must reads. Recommended Reading List Business owners, entrepreneurs, supervisors, managers, human resources professionals, and customer service representatives who deal with people all day long may

The Courage to Lead

April 25, 2016

*Inspired by The Courage to Lead: Transform Self, Transform Society by R. Brian Stanfield Wanted:  Social Pioneers By:  Terra L. Fletcher Requirements: Courage The ability to give a darn In face of apathy. Despite one’s own vulnerability. A wedge blade inserted. Living on

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