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Fletcher Consulting Fractional CMO and Rebranding Strategist focusing on manufacturers undergoing mergers and acquisitions

Fletcher Consulting Fractional CMO and Rebranding Strategist focusing on manufacturers undergoing mergers and acquisitions

Terra L. Fletcher, Fractional CMO takes marketing off your to-do list. Part-time, senior-level marketing strategy partner for companies in transition, ready to scale, or competing for market share.in Shawano, Green Bay, Appleton, the Fox Valley, Wisconsin, the Midwest, and Nationwide, virtual, in-person, and remote. Specializing in manufacturing and B2B.

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Continuing Education

Memberships That Matter: Why Consistency Beats One-Off Efforts

October 8, 2025

I have a gym membership, a car wash subscription, legal service access, and I belong to several professional organizations—marketing, PR, speaking, and more. Sure, each one provides tangible benefits. But the real value? Consistency. Memberships = Accountability When you pay for something

PRSA Member Spotlight: Insights from a Fractional CMO and Author

January 9, 2025

Terra L. Fletcher, fractional CMO, speaker, and author with Fletcher Consulting, was recently featured in PRSA Northeast Wisconsin's Member Spotlight. Known for her adaptability, creativity, and results-driven approach, Terra shared insights into her career journey and the role PRSA has played in

Terra helps NEW Manufacturing Alliance flex their marketing

August 8, 2024

"Flex Your Marketing" author Terra L. Fletcher was a recent guest on NEW Manufacturing Insights the official podcast of the NEW Manufacturing Alliance and Insight on Manufacturing magazine, co-hosted by Ann Franz and Kate Bruns. Terra stopped by the studio to discuss some of the biggest marketing

Decode Marketing Jargon

March 20, 2023

Working with professional marketers, investors, and executives is one of the best ways to improve your business. But to ask the right questions and choose the right professionals, you'll need to understand some marketing vocabulary. Here's a little jargon to help you communicate more

Using Improv Skills to Communicate More Effectively at Work

February 10, 2021

I was pleasantly surprised to see the value of applying improv skills to the workplace and our everyday lives. Angela Prestil recently presented “Using Improv Skills to Boost Creativity” at Speakers Helping Speakers, a quarterly virtual event. Angela taught us that the “yes and…” technique helps us

Develop your Supervisory Leadership Skills

February 17, 2020

Terra L. Fletcher will be offering two classes at the University of Wisconsin Green Bay as part of the Supervisory Leadership Certificate program. The classes will be held at the Startup Hub, 2701 Larsen Road, Green Bay, WI 54303. Interpersonal Communication From Collaboration to Conflict

Terra Helping You Reach Your Dreams – FREE!

December 23, 2019

Terra L. Fletcher is offering a FREE session in partnership with American Family Insurance! Registration Link: https://bit.ly/2Q3eGhV LEARNING LAB: Time Management and Goal Setting for Your Dream Description Do you wait until the last minute to complete projects? Spend too much time on

Develop Your Internal Leadership Capacity and Art of Persuasion

November 18, 2019

Terra L. Fletcher will present at the Northcentral Technical College, Center for Health Sciences (Room 1004B · 1000 W Campus Dr, Wausau, Wisconsin) on Tuesday, February 25, 2020 - 9:00 A.M. - 12:00 P.M. Do you find it a challenge to take the lead in meetings or stand up for your ideas? Do you

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