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Fletcher Consulting Fractional CMO and Rebranding Strategist focusing on manufacturers undergoing mergers and acquisitions

Fletcher Consulting Fractional CMO and Rebranding Strategist focusing on manufacturers undergoing mergers and acquisitions

Terra L. Fletcher, Fractional CMO takes marketing off your to-do list. Part-time, senior-level marketing strategy partner for companies in transition, ready to scale, or competing for market share.in Shawano, Green Bay, Appleton, the Fox Valley, Wisconsin, the Midwest, and Nationwide, virtual, in-person, and remote. Specializing in manufacturing and B2B.

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Leadership

Who Are You? Identify Your Personal Values

October 28, 2025

Start with who you are and what matters most. Then use that to shape everything else. We like to put people in boxes. It’s a shortcut our brains use to make sense of the world. Marketers do it, too. We segment audiences by age, income, gender, or geography because it’s supposed to improve

Professional Headshots: Build Trust Without the Filters

October 20, 2025

People want to know who they’re working with. Whether you sell to manufacturers, lead a B2B team, or meet clients daily, your face is part of your brand. A professional, authentic headshot on your website and LinkedIn isn’t vanity—it’s trust infrastructure. Why Headshots Matter (Especially in

Start Now: Leading with Values Isn’t Reserved for the C-Suite

July 8, 2025

Based on insights from From Values to Action by Harry Kraemer Too many professionals think they have to “wait their turn” before making a real impact—wait until they get the title, the bigger team, the right platform. But From Values to Action reminds us that leadership isn’t about title. It’s

Using Improv Skills to Communicate More Effectively at Work

February 10, 2021

I was pleasantly surprised to see the value of applying improv skills to the workplace and our everyday lives. Angela Prestil recently presented “Using Improv Skills to Boost Creativity” at Speakers Helping Speakers, a quarterly virtual event. Angela taught us that the “yes and…” technique helps us

Develop your Supervisory Leadership Skills

February 17, 2020

Terra L. Fletcher will be offering two classes at the University of Wisconsin Green Bay as part of the Supervisory Leadership Certificate program. The classes will be held at the Startup Hub, 2701 Larsen Road, Green Bay, WI 54303. Interpersonal Communication From Collaboration to Conflict

Develop Your Internal Leadership Capacity and Art of Persuasion

November 18, 2019

Terra L. Fletcher will present at the Northcentral Technical College, Center for Health Sciences (Room 1004B · 1000 W Campus Dr, Wausau, Wisconsin) on Tuesday, February 25, 2020 - 9:00 A.M. - 12:00 P.M. Do you find it a challenge to take the lead in meetings or stand up for your ideas? Do you

5 Strategies for Getting More Done in Less Time

October 24, 2019

Terra L. Fletcher will present to Management Women, Inc. Wednesday, November 20, 2019, at 12:30 p.m., at The Rock Garden, 1951 Bond St, Green Bay, Wisconsin following their monthly meeting at 11:30 a. m. Register Here (opens 11/6/19) About the Session Do you procrastinate at work, waiting

Leading Without Authority

March 18, 2019

Terra L. Fletcher will present Leading Without Authority and Assertive and Confident Communication at Administrative Professionals Conference in Green Bay, Wisconsin on April 24, 2019. Administrative Professionals Conference KI Convention Center/Hyatt RegencyGreen Bay, WIApril 24,

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  • Digital Assets as Deal Value: What Business Owners Overlook in a Sale or Merger
  • How to Evaluate the Value of Your Digital Reputation
  • Who Are You? Identify Your Personal Values
  • Marketing Strategy, Without the Wrong Turns
  • Professional Headshots: Build Trust Without the Filters

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