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Fletcher Consulting

Fletcher Consulting

Terra L. Fletcher, Fractional CMO takes marketing off your to-do list. Part-time, senior-level marketing strategy partner for companies in transition, ready to scale, or competing for market share.in Shawano, Green Bay, Appleton, the Fox Valley, Wisconsin, the Midwest, and Nationwide, virtual, in-person, and remote. Specializing in manufacturing and B2B.

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Technology

Email Marketing Tips

January 21, 2021

Sending regular newsletters builds your relationships with your audience, establishes your authority as a subject matter expert, and boosts sales. Email marketing is not new, but it is just as effective as ever. For at least a decade, I’ve been saying that email marketing has a $40 Return on

21 Social Media Tips for 2021

October 26, 2020

Set Goals I’m not saying we’ll accurately predict 2021. At the same time, set goals in terms of followers, reach, engagement, and social media referrals to your website. If you don’t know where to start, look at your numbers for the previous 12 months. What % of sales increase have you budgeted?

Terra L. Fletcher to Speak at International Spa Association Conference

July 22, 2019

Terra will be speaking at the ISPA Conference and Expo on Friday September 13, 2019 in Las Vegas, Nevada at the Venetian. 20 Social Media Strategies for 2020 You’ve been doing social media for years but are you getting the results you want? Has your social media presence fallen into a rut?

What I Learned from Judging Websites

April 29, 2019

As a web developer, I perform website reviews for clients and potential clients. I give my opinion on site design, functionality, traffic, mobile responsiveness, ability to address visitor needs, and effectiveness as part of the overall marketing plan. And because I’m a writer, I notice

Are Your Kids Safe Online?

February 11, 2019

Join Terra L. Fletcher and a panel of experts to learn secrets for keeping your kids safe online. Parent, teachers, and caregivers will want to attend this panel to hear what other parents have to say. Experts on the panel include digital marketers, gamers, social media consultants, a Twitch

Terra’s Spring 2017 Schedule

November 21, 2016

3 Simple Steps to Improve Marketing NWTC 8:30am-11:30am 7-Mar-17 Develop Your Marketing and Editorial Calendar NWTC 8a-12p 4-Apr-17 1 Day Marketing Plan NWTC 8a-4p 4/11/2017 Assertive and Confident Communication NWTC 8am-12pm 7-Feb-17 Business Writing Basics for

Sign up Now for Fall Wisconsin Writers Conference!

July 8, 2016

The Wisconsin Writers Association is planning the 2016 Fall Conference. Terra L. Fletcher will be speaking about social media for writers on Saturday October 15th at 2:45pm. The Basics of Social Media Marketing for Wisconsin Writers For most writers, getting found on the Internet is the primary

Brand Yourself in De Pere Tomorrow!

May 11, 2016

Terra L. Fletcher will be discussing personal sovereignty, the hierarchy for personally making career path decisions, when to say no, an how to use websites, body language, and LinkedIn to brand yourself at tomorrow's Business Brew in De Pere, Wisconsin.   Name: Morning Business

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  • 30+ Social Media Content Ideas for Small Businesses: B2B, Retail, and Service-Based Strategies That Actually Work
  • Building Careers and Brands: A Collaborative Workshop at Lawton
  • What I Learned Judging a National Communications Contest
  • Terra Featured on “Over a Pint” Marketing Podcast
  • PRSA Member Spotlight: Insights from a Fractional CMO and Author

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