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Fletcher Consulting Fractional CMO and Rebranding Strategist focusing on manufacturers undergoing mergers and acquisitions

Fletcher Consulting Fractional CMO and Rebranding Strategist focusing on manufacturers undergoing mergers and acquisitions

Terra L. Fletcher, Fractional CMO takes marketing off your to-do list. Part-time, senior-level marketing strategy partner for companies in transition, ready to scale, or competing for market share.in Shawano, Green Bay, Appleton, the Fox Valley, Wisconsin, the Midwest, and Nationwide, virtual, in-person, and remote. Specializing in manufacturing and B2B.

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Technology

Go Long. Is Medium the End of Microblogs?

September 30, 2013

Was it Mark Twain who said, “I’d have written you a shorter letter if I’d had more time?” One of the golden rules of good writing is to cut out the superfluous. This should be even more important today as attention spans continue to shrink. You have six seconds before someone leaves your website.

Faster Internet

September 24, 2013

I spent 41 minutes and 43 seconds on the phone with my Internet provider today. My complaint? Why is my internet connection slow and inconsistent? It’s been like this for two days and I can’t seem to get any work done. As I watch the pages spin and spin on my browser I think about how I can’t charge

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  • SEO Isn’t Enough Anymore: How AI Search Is Changing Marketing Visibility
  • Hidden Value Drivers in an Acquisition: What Leadership Teams Should Strengthen Before a Deal
  • What Judging a Communications Contest Taught Me About Better Marketing Content
  • How to Set Up a Marketing Intern for Success

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