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Fletcher Consulting

Fletcher Consulting

Terra L. Fletcher, Fractional CMO takes marketing off your to-do list. Part-time, senior-level marketing strategy partner for companies in transition, ready to scale, or competing for market share.in Shawano, Green Bay, Appleton, the Fox Valley, Wisconsin, the Midwest, and Nationwide, virtual, in-person, and remote. Specializing in manufacturing and B2B.

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Technology

Tech Sells Best in Person

October 17, 2013

The competition to win the smartphone market is fierce. Motorola’s new Moto X is a perfectly good device that’s entered the running. But having a good device is not enough to win. (If you build a better mousetrap, people will NOT beat a path to your door. those days are over!) To win today you need

Go Long. Is Medium the End of Microblogs?

September 30, 2013

Was it Mark Twain who said, “I’d have written you a shorter letter if I’d had more time?” One of the golden rules of good writing is to cut out the superfluous. This should be even more important today as attention spans continue to shrink. You have six seconds before someone leaves your website.

Faster Internet

September 24, 2013

I spent 41 minutes and 43 seconds on the phone with my Internet provider today. My complaint? Why is my internet connection slow and inconsistent? It’s been like this for two days and I can’t seem to get any work done. As I watch the pages spin and spin on my browser I think about how I can’t charge

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Read Recent Articles

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