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Fletcher Consulting Fractional CMO and Rebranding Strategist focusing on manufacturers undergoing mergers and acquisitions

Fletcher Consulting Fractional CMO and Rebranding Strategist focusing on manufacturers undergoing mergers and acquisitions

Terra L. Fletcher, Fractional CMO takes marketing off your to-do list. Part-time, senior-level marketing strategy partner for companies in transition, ready to scale, or competing for market share.in Shawano, Green Bay, Appleton, the Fox Valley, Wisconsin, the Midwest, and Nationwide, virtual, in-person, and remote. Specializing in manufacturing and B2B.

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Tips for Business Owners

Local Ads That Work

March 6, 2014

I always liked advertising. My favorite part of movies is the previews. I page through magazines just to see which ads catch my eye. As a child I would mentally scramble the letters on billboards to see what other combinations I could make from the words on them. When a local ad catches my eye, I

FREE Marketing Workshop in Keshena, WI

December 12, 2013

Marketing Starts with a “V” Date: January 22, 2014 Time: 6:00 – 8:00 PM Location: College of Menominee Nation – Culture Building Instructor: Terra L. Fletcher – Fletcher Consulting People like to think they make purchasing decisions rationally. We don’t. Understanding the basics of marketing

Video Marketing: Why You Need It and How We Make It Easy

November 19, 2013

By:  Jason Cannata, videographer A web page with video has a 53% greater chance of keeping a visitor. As you look around the net, it’s clear the new medium in marketing is video. Everywhere you turn, a video seems to start playing, whether you are on YouTube or not. Audiences are responding in a

Why Getting my Butt Kicked was Good for Me

October 31, 2013

I don’t lose well. Never have. I’m a perfectionist. Mom said the first time I came home from school with a less than perfect grade, I cried. Maybe I’m an overachiever, sensitive. I don’t care. I’ve always been my harshest critic and most demanding boss. Striving for first has benefited me too many

Your First Consultation with Fletcher Consulting, What you Need to Know

October 21, 2013

It’s Free! Your first consultation with Fletcher Consulting is free of charge. There is no obligation. No strings attached. We’ll meet with you face-to-face, via Skype, or over the phone. You Don’t Need to Know Everything Your first consultation is a great place to start if you don’t know where

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  • Fletcher Featured in The New Business Review
  • Industrial Marketing Has to Work Beyond the Marketing Department
  • The Questions You’re Not Asking Your CMO
  • SEO Isn’t Enough Anymore: How AI Search Is Changing Marketing Visibility
  • Hidden Value Drivers in an Acquisition: What Leadership Teams Should Strengthen Before a Deal

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Recent Posts

  • Fletcher Featured in The New Business Review
  • Industrial Marketing Has to Work Beyond the Marketing Department
  • The Questions You’re Not Asking Your CMO
  • SEO Isn’t Enough Anymore: How AI Search Is Changing Marketing Visibility
  • Hidden Value Drivers in an Acquisition: What Leadership Teams Should Strengthen Before a Deal

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